Question 1

How is parking maps visibility different from generic local SEO?

Accepted Answer

Local SEO optimizes a website. Maps visibility optimizes the place record a parker actually taps. Most parking searches never reach a website at all. The driver searches, sees a pin, taps directions, and drives in. We work on the record that decides whether your pin shows up and what it says.

Question 2

Will you manage our Google Business Profile and Apple Business Connect listings?

Accepted Answer

Yes. We claim and verify every facility on both platforms, keep categories, hours, entrances, amenities, and rates accurate, refresh photos on a cadence, and monitor reviews. The accounts stay in your name.

Question 3

Are Apple Maps ads actually available?

Accepted Answer

Yes. Apple opened Maps advertising to businesses in the United States and Canada in August 2026. We manage both the Google and Apple auctions from one contract.

Question 4

Do you handle the ad spend, or do we?

Accepted Answer

Your spend goes to Google and Apple at cost. We do not mark up media, we do not take a rebate, and the ad accounts stay in your name. We are paid for the management, not the spend.

Question 5

What keywords do you target for a parking facility?

Accepted Answer

Near-me and intent searches like parking near me and garage open now, plus venue, neighborhood, and landmark names specific to each facility. Targeting is set per location, not once for the portfolio.

Question 6

How do you measure success?

Accepted Answer

Impressions, taps, direction requests, phone calls, and reservations, split by platform and broken out per facility. You get a monthly report, and you can see the same numbers in your own ad accounts.

Question 7

How quickly can we go live?

Accepted Answer

About a week for most facilities. Verification timelines on Google and Apple are the variable, and multi-location portfolios take longer to fully roll out.

Question 8

Do you work with single-facility operators or only portfolios?

Accepted Answer

Both. The same playbook runs on one garage and on several hundred. Reporting and rollout change with scale, the standard for each pin does not.

Question 9

What is ParkaLogic?

Accepted Answer

ParkaLogic is our business intelligence platform for parking operators. It unifies shift reports, revenue and expense, deposit recaps, occupancy, transient tickets, hotel and charge accounts, monthly parker analysis, and garage management into one dashboard.

Question 10

Does ParkaLogic pull from our existing systems?

Accepted Answer

Yes. ParkaLogic pulls from your existing PARCS, revenue control, and payment systems. If we do not have a connector for what you run, we build one during onboarding.

Question 11

Do we have to replace our current PARCS or revenue control system?

Accepted Answer

No. ParkaLogic sits on top of what you already run. It reads from your systems and reports on them. It does not replace them.

Question 12

Who uses ParkaLogic day to day?

Accepted Answer

Finance for revenue, expense, and deposit reconciliation. Operations for shift accountability and occupancy. Ownership for portfolio-level performance. The same numbers, one source, no rebuilt spreadsheets.

Question 13

Can we see reporting across multiple facilities at once?

Accepted Answer

Yes. Every report rolls up across the portfolio and drills down to a single facility.

Question 14

How often does the data refresh?

Accepted Answer

Refresh cadence depends on what your source systems support. We set the schedule during onboarding based on how your facilities actually report.

Question 15

Can we export the data or feed it into our own systems?

Accepted Answer

Yes. Reports can be exported, and we can discuss a direct feed into your accounting or BI stack as part of onboarding.

Question 16

How long does ParkaLogic take to implement?

Accepted Answer

It depends on how many systems we are connecting and how clean the source data is. We scope the timeline on the discovery call rather than quoting a number that will not hold.

Question 17

What does AI as a Service actually mean?

Accepted Answer

We build, run, and maintain the AI systems for you. You review the results rather than managing models, prompts, or infrastructure. It is an end-to-end engagement, not a tool handoff.

Question 18

What is included in an AI strategy and roadmap sprint?

Accepted Answer

A two to four week engagement that maps where AI would actually pay off in your operation, what it would cost, and what order to do it in. You leave with a plan you can fund, including the parts we recommend against.

Question 19

What kinds of processes can you automate for a parking operation?

Accepted Answer

The recurring manual work that eats hours every week. Reporting assembly, reconciliation checks, data entry between systems, routine customer follow-up. We scope it against your actual workflow rather than a generic list.

Question 20

What are Parker Experience AI and chat and voice agents?

Accepted Answer

Parker Experience AI covers search, recommendations, and follow-up for your customers. Chat and voice agents answer inbound questions across channels, at any hour, so calls do not go unanswered.

Question 21

Will AI replace our staff?

Accepted Answer

That is not what we sell. The work we target is the manual, repetitive kind that keeps your team from doing the work only people can do.

Question 22

Do we need technical staff to run this?

Accepted Answer

No. If you have a technical team, we work with them. If you do not, we run it.

Question 23

Is our operational data used to train anything?

Accepted Answer

Your data is yours. We scope data handling explicitly in the agreement before any engagement begins.

Question 24

Can you start small before committing to a larger engagement?

Accepted Answer

Yes. Most operators start with a strategy sprint or a single automation and expand from there.

Question 25

What makes a parking website different from a normal small business site?

Accepted Answer

Most parking sites are invisible to both search engines and the AI assistants people now use to find parking. We build fast, structured, crawlable sites wired to your Maps profiles and your booking flow from day one.

Question 26

What does AI-discoverable mean?

Accepted Answer

Assistants like ChatGPT, Gemini, Perplexity, Claude, and Siri answer from structured source data. We mark up your rates, hours, and locations so those answers come back correct instead of guessed.

Question 27

Do you build on a specific platform?

Accepted Answer

We scope the platform to the project rather than forcing every operator onto the same stack. Speed, crawlability, and how easily your team can update it are the deciding factors.

Question 28

Can you integrate our reservation or booking system?

Accepted Answer

Yes. Booking flow is part of the build, not an afterthought bolted on later.

Question 29

Do you handle hosting and maintenance?

Accepted Answer

Yes. Hosting, updates, and ongoing maintenance are available as part of the engagement.

Question 30

Will our website stay in sync with our Google and Apple listings?

Accepted Answer

If we manage both, yes. Hours, photos, and directions stay consistent across the site and the map profiles. If you only buy the website, we set the structure up correctly but ongoing sync requires the Visibility service.

Question 31

Can you redesign our existing site instead of starting over?

Accepted Answer

Sometimes. Whether a rebuild or a redesign makes sense depends on what the current site is built on. We tell you honestly which one you need.

Question 32

How long does a website build take?

Accepted Answer

It depends on scope and how much content already exists. We give you a real timeline after seeing the current site, not a number before.

Question 33

How much does this cost?

Accepted Answer

It depends on which services you take and how many facilities you run. Pricing scales with portfolio size. We quote after a 30-minute call rather than publishing a number that will not fit your operation.

Question 34

Do we have to buy all four services?

Accepted Answer

No. Take all four or take the one you need this quarter. Most operators start with one and expand.

Question 35

Is there a long-term contract?

Accepted Answer

No long contracts. Terms are discussed up front and stated plainly in the agreement.

Question 36

Is there a setup fee?

Accepted Answer

Setup terms depend on the service and the size of the rollout. We tell you before you sign, not after.

Question 37

Do you mark up advertising spend?

Accepted Answer

No. Ad spend goes to Google and Apple at cost. We do not mark it up and we do not take a rebate.

Question 38

Who owns the accounts and the data?

Accepted Answer

You do. Ad accounts, business profiles, and your operational data stay in your name.

Question 39

What happens if we cancel?

Accepted Answer

You keep your accounts, your profiles, and your data. We do not hold your listings hostage.

Question 40

Can we get a single invoice for multiple facilities?

Accepted Answer

Yes. Portfolio operators get one contract and one invoice.

Question 41

What happens on the discovery call?

Accepted Answer

Thirty minutes with an operator, not a rep. We walk your portfolio against what we do, tell you where the fastest return is, and tell you what is not worth doing yet.

Question 42

What do you need from us to get started?

Accepted Answer

Facility locations, hours, rates, and access to or ownership of your existing Google and Apple profiles. For ParkaLogic, we also need to know what systems you run. We send a short form.

Question 43

Do we need to give you access to our existing Google or Apple accounts?

Accepted Answer

If you already have them, yes, so we can manage them rather than creating duplicates. If you do not, we claim and verify from scratch.

Question 44

How involved does our team need to be?

Accepted Answer

Heaviest at the start, light after that. Onboarding needs your input. Ongoing management does not.

Question 45

Can we start with one facility before rolling out the portfolio?

Accepted Answer

Yes. Starting with one facility and measuring the result before expanding is a reasonable way to run this, and we recommend it more often than not.

Question 46

Who do we talk to after we sign?

Accepted Answer

Portfolio accounts get a named account lead. You are not filing tickets into a queue.

Question 47

What if we already work with a marketing agency?

Accepted Answer

That happens often. We scope around them so the work does not overlap or conflict, and we are direct about which parts they should keep.

Question 48

Who is IntelliPARK?

Accepted Answer

Parking people, not a software company that discovered parking. Twenty-plus years running lots, garages, and the marketing behind them.

Frequently asked questions

Maps Visibility

ParkaLogic

AI Solutions

Websites

Pricing & Terms

Getting Started

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